Blog
We’re hiring! Business Development Manager – EU markets
We’re looking for 3 ambitious sales managers to grow our international team. Who are we: We are a MarTech company that creates a software for

Google An effective Ads campaign during the crisis–is it possible?
Can we trust the current techniques of campaigning during the coronavirus epidemic? Will the automation tools work fast enough and provide the expected results? Or,

Mandatory parallel tracking for video campaigns
Parallel tracking has until now been mandatory only for search, Shopping and Display Network campaigns. It was an optional solution for the video campaigns. However,

Revolutionary changes to the Google Partners program starting in June 2020
On February 13, all current Google partners received a message saying that by the end of June 2020 the requirements for becoming a Google Partner

Market Insights – compare your prices with your competition
Google once again comes to the aid of the eCommerce industry. Recently, Google Merchant Center has been expanded with a new service, namely Market Insights.

New extension for text ads – Google Contact Form
Google introduces a new extension to text ads as part of Google Ads. The contact form, because that’s what we’re talking about, currently works in

Reach Planner – help in optimizing video campaigns
Google Ads campaign planning tools are constantly developed and improved. One of the solutions worth discussing is Reach Planner, available since 2018. This tool enables

Product ads — now also in Gmail!
Starting March 4, product ads will also be displayed via Gmail. The solution will be (to a limited extent) also available to customers from Poland,

YouTube masthead – COMING SOON TO YOUR SmartTV?
Back in 2015, masthead was a type of YouTube advertising available to only one advertiser per day, and the cost of this form of promotion